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Everything you need to know about
video marketing for eCommerce.
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E-Com Tips & Tricks
Video For E-Commerce
Latest Articles
January 25, 2023
E-Com Tips & Tricks
Engage your customer by creating Emotional Attachment
To foster customer engagement, businesses should create a holistic experience through various interactions and human touchpoints. In that sense, short videos appear to be the strongest medium to build emotional attachment.
December 15, 2022
Video For E-Commerce
Amazon Inspire: Are shopping feeds the future of video-shopping?
There is a change in people's consumption toward short videos. Will it justify the success of Amazon Inspire? What elements could contribute to their conquest?
August 5, 2022
Video For E-Commerce
The 2022 Guide to E-commerce Product Videos (with Examples)
Find everything you need on e-commerce product videos: what they are, how to make them, and where to publish them. Examples included!
March 23, 2022
Video For E-Commerce
Top 5 Vimeo Alternatives to Embed Videos
In this article, we're looking into the best Vimeo alternatives for you to embed your on-site videos.
February 11, 2022
Video For E-Commerce
Video for E-commerce: the ultimate 2022 guide
We delve into 2022's video trends for e-commerce: vertical videos, UCG videos, interactive videos, and personalized videos.
December 14, 2021
E-Com Tips & Tricks
5 Tricks to Optimize your Ecommerce Budget in 2022
We're going over 5 easy steps that optimize your ecommerce budget and don't include huge ad budgets!
November 17, 2021
Video For E-Commerce
50 Best On-site Videos to increase e-commerce conversions
Find inspiration in these 50 on-site videos displayed by e-merchants on their online shops. From product videos to welcome videos, we've covered it all!
August 11, 2021
E-Com Tips & Tricks
6 Shopify Tools to improve conversions on product pages
We talk about 6 proven methods and useful Shopify tools that will improve your conversion rates and make your products look irresistible!
May 3, 2021
Video For E-Commerce
How To Create The Perfect Video For Your Website In 5 Steps + Examples
Creating and embedding an on-site video to engage visitors and increase sales is very easy! We go through every step of making a video and give you hands-on advice on how to win your customer’s attention.
April 29, 2021
E-Com Tips & Tricks
Why Your Coupon Codes Make Visitors Run Away + 1 Actionable Tip
I've seen it happen time and time again. A visitor comes to your store with the intent of buying something, but they don't buy because you didn't have a coupon code or discount for them to use. Why does this happen?
April 20, 2021
Video For E-Commerce
What is the biggest mistake e-merchants make in embedding videos on a product page?
Before investing time and resources in creating a product video, you should know exactly where to publish this piece of content. This way, you will maximize its performance and get the best ROI.
February 28, 2021
Video For E-Commerce
Video for E-commerce: The Ultimate 2021 Guide
Video remains king in 2021. Ensure you create a royal customer experience by humanizing your videos and creating trust with your customers. Leverage all video types and make use of the general advice we outline in this article.
February 23, 2021
Video For E-Commerce
9 Tools to Humanize Your Online Store
Filling the gap that one-to-one experience provides in physical shops is a tough job. By definition, human contact is irreplaceable and impossible to duplicate onto a website’s surface. However, there’s a variety of pleasant and enjoyable ways to improve the online world experience; among them: the humanization of interfaces.
February 10, 2021
Video For E-Commerce
The Evolution Of Video For E-commerce
In the past few years, online stores have taken a more human approach towards their videos. There’s been a rising number of e-merchants showing their smiling faces and talking to their customers. Not surprisingly, the impact on performance is positive, to say the least!
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